OUR FRIENDS AT HEDDELS VISIT FDMTL STUDIO

On the radar this week, we are zooming into our friends at Heddels who produced a tasty studio visit to FDMTL in Tokyo. It’s interesting to watch indigo sprout, bloom, blossom, and start to decay throughout the world as we find ourselves meditating on workwear taking strides and lengths of time through a harsh trend-based landscape.
W’MENSWEAR ON THE RADAR: SYNDROME BY SYNDRO

W’MENSWEAR ON THE RADAR: SYNDROME BY SYNDRO

As the beginnings of a women’s workwear line that plunges into a lifestyle driven design philosophy, Syndrome is the ’her’ to established mens brand, ’Syndro’ out of Taiwan. Perfectly (geographically) positioned for production, a strong work ethic, passion, a growing economy, as well as access to an incredibly diverse range of textiles from neighbouring China, Korea, Japan, and further down to South East Asia; these guys are exceptionally geared for making niche luxury workwear.
THE SHIRT, FROM MEN’S UNDERGARMENT TO UNIVERSAL WORKHORSE.

THE SHIRT, FROM MEN’S UNDERGARMENT TO UNIVERSAL WORKHORSE.

Adornment and functionality seem to be sartorial distinctions between mens and womenswear throughout history, though after WWII we saw a big transition of women into the manual workforce and military - one of our favourite periods in shirting history. Presenting the shirtiest editorial we’ve done.
KAPITAL AT THE BAD OPERA.

KAPITAL AT THE BAD OPERA.

To enter into the wild world of Kapital is a little like stepping into a twisted wonderland, one that has its own gravitational force that has you walking upwards, backwards, inside, and outwards. Let us take you into the friend making, beer soaked experience that is the Kapital catalogue shoot, one that never disappoints and one that takes us to the famous and forgotten corners of the earth.
THE ONION JUST GOT REAL SALTY

THE ONION JUST GOT REAL SALTY

With the first wave of W’menswear Fall 16 on its way to stores around the world, our pals at Onion store in Bangkok were first to base in stocking our debut season. Have a look over hurrr

W’MENSWEAR / HOW WE MAKE OUR CLOTHES.

Our first season for W’menswear has closed its order books to our new retailers around the world. We couldn’t be more chuffed with the response to our debut Fall collection, and to give you an idea of what goes on in the underbelly of the rag trade, we invite you to share the journey with us.
PONYTAIL FOR OSCAR WYLEE PART TWO / VINTAGE WORKWEAR

PONYTAIL FOR OSCAR WYLEE PART TWO / VINTAGE WORKWEAR

We’ve mixed and matched strong acetate with classic workwear silhouettes, using all the vintage from Down Under we could get our hands on. Pastel tones were the base colours for our Australiana festival, and we even managed to throw a classic pair of King Gee coveralls from the 70s for good measure.
PORTRAIT DAY AT THE ARMY GYM, NAKAMEGURO.

PORTRAIT DAY AT THE ARMY GYM, NAKAMEGURO.

Our latest editorial brings us to a sunny winters day in Tokyo along the banks of the Nakameguro stream - my favorite spot in cherry blossom season. Here are some curated looks that float our boat.
RESEARCH, FIELD WORK, TRIAL & ERROR. [ VISUALISING THE UPCOMING SEASON ]

RESEARCH, FIELD WORK, TRIAL & ERROR. [ VISUALISING THE UPCOMING SEASON ]

We helped style what we do best, vintage workwear pieces to help visualise a story for the upcoming ladies’ Cabourn x Lybro season. Our research into women at work during WW2 has lead us down this elegant pathway that painted a platform in the discourse of feminine identity. We are fascinated with the idea that women express their femininity, not only instinctually but in pushing our ability and intellects. That’s why we draw so much inspiration from the greatness that grew from this romantic era.