ARMY GREEN FOR CHANGE.

ARMY GREEN FOR CHANGE.

Lauren explains the significance of wartime for women and how these dark points through history sparked radical change for the future for Vogue’s Style column.
NEW WINTER ARRIVALS AT PONYTAIL SUPPLIES!

NEW WINTER ARRIVALS AT PONYTAIL SUPPLIES!

Over at our Ponytail Supplies store, we’ve fully stocked up on all the coziest, and hard working W’menswear schwagg for winter. Inspired by designer Lauren’s passion for slow-made textiles, and photographs of her British grandparents during World War II, the collection is intricately layered with research, developed for hard hitting gals of today. Browse the collection here
MEET THE GROOVY GALS.

MEET THE GROOVY GALS.

We would like to introduce you to three raddest, funnest, grooviest gals, Tan, Una, and Xiao Bai, of Groovy store, who leave judgment at the door.
FIRST WINTER DROP AT PONYTAIL SUPPLIES

FIRST WINTER DROP AT PONYTAIL SUPPLIES

Today at Ponytail Supplies we are chuffed to be releasing the first drop of the W’menswear AW17 collection. This winter, the brand has reshaped some of the most iconic men’s workhorses, so watch out for some hard working winter staples that will keep giving for years to come.
BORROWED FROM THE BOYS.

BORROWED FROM THE BOYS.

We’re exploring some of the most feminine qualities that come from borrowing from the boys.
FUNNEST ROADTRIP: “BLUE HIGH WAYS”

FUNNEST ROADTRIP: “BLUE HIGH WAYS”

The release of the Kapital Autumn Winter 17 catalogue, "Blue High Ways" is an epic milestone (literally) for our friends designer Kiro Hirata and photographer Eric Kvatek. The book is a 6000 mile feat of organisation, friendship and letting-loose in the vast landscape that we know as the United States of America. Here is your specially curated window into the trip, narrated by Eric himself.
ALL-WEATHER GOODNESS.

ALL-WEATHER GOODNESS.

A couple weeks ago, Lauren sat down with Tom Clothes & Goods founder Arielle from Los Angeles to talk about the W’menswear All-Weather jacket, which I designed to adapt with the cold, rain, sleet, snow and even warmer weather.
FALLING LEAVES AND SOGGY EARTH.

FALLING LEAVES AND SOGGY EARTH.

As a designer, cook, gardener, skater, surfer, and someone who loves being active, Lauren loves to look back into history to root myself in the origins of ’how stuff came about’. Fascinated about ’why’ and ’how’ things came to be rather than following ephemeral trends for now reason, she designs by looking at how goodness in life came to be. Presenting a study of workwear, sportswear, and heritage garments, all of which inspire for next winter.

SHINING LIGHT INTO THE DONATION BIN.

In the Ponytail space, we are over the moon to hear news of mindfulness taking root in the garment industry. Our friends at Heddels have shared a recent video they made about their visit to a ’post-consumer-waste’ recycling plant in Karachi, Pakistan, that transforms used denim jeans into new cotton fibers.
NO MUD, NO LOTUS.

NO MUD, NO LOTUS.

Be first to witness the W’menswear Spring Summer 18 collection, inspired by the impermanence of both happiness and suffering, two opposing forces that fill our lives with growth and beauty. No mud, no lotus
W’MENSWEAR FLAVOURS FOR THE AUTUMN.

W’MENSWEAR FLAVOURS FOR THE AUTUMN.

Our natural universe has brought us heat waves, cold bouts, hail, and the most sublime sunsets all summer long. It is a fact that all of this mystery has deeply affected how our creative juices have churned here at Ponytail Journal. So once again we would love to bring you on board our ship headed to the sparkling waters of unmanned territory - that is the way forwards. It seems very familiar, yet a little strangely different all the same.
WHY APPRECIATING LIFE IS IMPORTANT FOR MORE THAN JUST YOUR MENTAL HEALTH.

WHY APPRECIATING LIFE IS IMPORTANT FOR MORE THAN JUST YOUR MENTAL HEALTH.

There are so many experiences that deeply connect us all humans alike - like sadness, boredom, sweetness, or gloom. None are better, worse, or worth more than the other, but all are the mysteries of experience that we can enjoy everyday. Lauren teamed up with her buddy Stacey Cotter to dive deep into the present moment for Vogue Australia.