Ponytail Journal
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Video produced by Ponytail Journal for W'menswear. Artwork by Lauren Yates.

We're scooting over to Taiwan today where our friends who own CC House in Taipei (a retailer of beautifully made mens, womens, and homewares) have shot a very salty W'menswear Spring Summer 18 editorial with pieces that they sell in their thoughtful store. We think they really nailed it and we ar..…

Following this week's story on Denim Dudettes in Bangkok, we are sharing Eric Kvatek's pictures of some hard hitting denim gals in New York for the launch of the Denim Dudettes hardback by our pal Amy Leverton.The two have worked hard to bring us some of the most inspiring women in the fashion in...

Our walking denim-encyclopedia friend Amy Leverton has just released a women's rendition of her first published book 'Denim Dudes', appropriately called 'Denim Dudettes'.In the beautiful hardcover she has curated the world's raddest women who love denim, from so many corners of the globe. Since...

Our Ponytail Pal Arielle Ackerman who reps hard hitting garments to the fullest has opened doors to a very salty new storefront in Los Angeles called Scout Classic. You may be familiar with her webstore, 'Tom Clothes and Goods', which has also adopted the smart new name since the brick and mort...

We're celebrating a new drop of salty Belgian Linen Coveralls made by our friends at Blluemade in NYC at PTJ+S this week with a special workwear editorial to inspire you for the warm weather.Pictured above, Lauren wears Blluemade Linen Coveralls, W'menswear Khadi Roll Neck Shirt, Vintage...

In March this year, I went down to visit hat maker Troy O'Shea in his Sydney studio tucked away in the city's wholesale garment district, which was formerly an industrial area where many factories were fully functioning 50 years earlier. The area used to be home to the Globe Suitcase factory for le…

Above Sofia wears W'menswear Repairs Suit in Japanese Denim, gum boots, and vintage hat. Below, she wears W'menswear handwoven Ikat Pleated Army Dress, Hemp Bamboo Bag, and gum boots.Above Sofia wears W'menswear Khadi Porcelain Dress dyed Indigo by Slowstitch Studio, and W'menswear Jap...

Travel diary by Lauren Yates / Kapital Catalogue Shot by Eric Kvatek / Hair and Makeup by Nicola Corl / Casting Eric Kvatek and Lauren Yates / Co-ordination Savitri Rajali / Styling Kiro Hirata and Kapital team.

We are welcoming the warm weather with brand new season W'menswear stock and accessories at Ponytail Supplies! To get you into the mood, we've shot and styled all of our favourite pieces, carefully designed and constructed by the most beautiful materials possible. Enjoy!Pictured Above, W"m...

Our friends at 'Pickings and Parry' have re-opened their doors to a beautiful new space, just a skip down from their original location in Melbourne's Fitzroy. I'm at the edge of my seat to tell you that they have unveiled their mint sister store, 'Heffernan and Haire' to sit side-by-side with the..…

Back by popular demand, we've just restocked W'menswear Fieldwork Suits in Navy and Beige cotton twill!Wear them over your everyday tee and greet the day's challenges with the hardest working coverall possible. These suits are reinforced at every join with tacking, and sport double pockets that...