Ponytail Journal

Matt is the editor of Trim, a beautiful surf publication from sunny Hawaii, so travelling between Japan and the Pacific paradise, he has latched onto a wonderful way of being. In his magazine, you’ll find great archival imagery of early indigenous surfing all the way to some superb boards shaped by water spirits who have found passion in craft. We asked him a few things about what floats his boat

We had an absolute blast shooting around NYC and Paris with Bill Gentle (a.k.a Backyard Bill). You can check out our guides for both respective places but here are the funnest pictures that Bill kept for himself. Very Salty.

Our pals The Hill-Side have been working away at bringing us the most textile-delicious store possible. So as of yesterday November the 5th, the doors of the first ever The Hill-Side flagship store opened. Come walk around the store with us!

Introducing, ’Scented Intoxication’, by Lyn and Tony at the Australian Design Centre. A splendid evolution of their work shooting balmy skinned nudes in the bizarre Australian landscape, to hand making wearable objects that lead you on a smoke trail around the outback by texture and materials. More recently, their play with rawness like repurposed leather impregnated with smell, has made way for full-immersion-scale-strangeness. Win.

John Tesoriero lives and breathes our fundamental values about living the funnest life possible, and creating things that speak to quality, functionality, and heritage. His blog "Papa Nui Says ..." is dedicated to military, surfing, form and function, a great resource for people like us who have a passion for greatness through history. ’Oh yeah he makes beautiful things like military wear and post-war engineered surf boards so we asked him about life.

There can’t be yin without yang too far away. Elza and Joost of Atelier de l’Armee are the breed of folk who enjoy well made objects that tests the truth of time, and the pockets of fun that inspire us in life. We ’expound’ on how it takes a highly evolved human - or a fine match between two (sometimes opposing) minds - to produce a product that speaks to people today while referencing greatness through history.

Belinda Baggs has been my surfing heroine since the early days when I was starting out. She explores the world’s unnoticed pockets with her husband Adam and super cute son Rayson, while ever in love with nature, hungry to continue learning about our weird and wonderful Universe. So this month for the WATER issue of Suitcase magazine, I asked Bindy about life, water, smells, and travel.

Let us introduce you to the boot makin’, coffee drinkin’, Kapital wearin’, leather smellin’ kid on the block who knows what’s good and how to get folks in the door. George Vlagos, founder of Oak Street Bootmakers shows us how to cook the ultimate date food, escape from zombies, and wizard the barriers around form and function.

Our senses are really important. It’s how we experience the world and colour it in unique ways. We asked Ouigi Theodore some important life questions concerning food, smells, exit plans, old stuff, and garment hardware at the Liberty Hall, Pitti Uomo FOR THE LOVE OF CURRY GOAT.

Chris Olberding is testament to why style is all about what you’re made of, not about what current trend you’re modelling at the moment. He has built Gitman Vintage on some sound life principles, and those iconic shirts speak of his great values, like making a cut off short sleeved number this season, because fun.

The Plotnicki’s behind Merz B. Schwanen are romantics. They have given second life to Industrial revolution era German circular knitting machines to make their knitwear that in turn, is refreshing the ephemeral nature of the garment industry with things that represent long-lasting style.

We took our pals aside at the just passed Pitti Uomo 88 to ask them some important life questions, like what they would do in case of a global zombie apocalypse.